Business of Sport

23 Dec Combine and Collate: using data to deliver actionable insight in sport

Posted at 10:32h in Business of Sport, data, data analytics, Sport by samir

We’re living in a data driven world. From the moment we pick up our smartphones, information on anything from local weather to live updates on events is at our fingertips. In the business world, marketers can build detailed customer profiles to drive data driven marketing...

04 Nov Code for Sports Governance is Opportunity for Sports

Posted at 18:33h in Business of Sport, data, Excellence, Process, Sport, UK Sport by samir

Sport England and UK Sport has this week launched a new Code for Sports Governance that sets out the levels of transparency, accountability and financial integrity that will be required for Government and National Lottery funding from April 2017. The business of sport has become evermore...